5 de Jul de 2009

Desafio Em 2009, a Associação Brasileira de Empresas de Design (ABEDESIGN) estaria no Festival de Cannes representando a riqueza do design brasileiro. A Tátil aceitou, então, o desafio de criar conceito, marca, stand e peças de comunicação. Solução Em plena crise econômica mundial, buscamos um conceito que expressasse a capacidade brasileira de fazer...

17 de Jul de 2008

Challenge: Present in Brazil for over 80 years, Philips brand ended up losing the innovation attribute to its Japanese and Korean competitors. In 2007, it increased its investments in communication, publicizing the concept “Sense and Simplicity” and recognizing the POS as a strategic contact point. Aiming on becoming a benchmark in this environment,...

17 de Aug de 2006

Challenge: Create an aligned, consistent concept and embody it in items that interpreted, once again, the essence of the connection between TIM and fashion in the 2006 summer edition of São Paulo Fashion Week, providing for, not only TIM’s lounge and website, but also the whole event’s communication, including ad campaigns signed by other...

17 de Jun de 2006

Challenge: TIM’s universe is one of communication, freedom and the possibility of living and expressing oneself without frontiers. That’s why, when sponsoring São Paulo’s Fashion Week for the third time, TIM sought more then just fashion itself. It sought fashion as a means of expression. Tátil’s great challenge in this event’s...