Estratégias, Expressões e Experiências de Marca.

ABP’s Professional Communication Stand Out award

ABP’s Professional Communication Stand Out award

2 de Dec de 2009

The “ABP’s Professional Communication Stand Out” award happened last  monday (november 30th) at Copacabana Palace hotel. The award  exists since 1983 and it’s – alongside Caboré – one of the most important awards in the market. For the first year, design showed up as a  category and Tatil took the prize! Running with us were Ana Couto and...

Prêmio TIM de Música 2008 – Dominguinhos

Prêmio TIM de Música 2008 – Dominguinhos

20 de Jun de 2008

Desafio Reafirmar o compromisso da TIM com a música e o orgulho de levar ao público brasileiro a 6ª edição do prêmio, mergulhando, para isso, no rico universo de Dominguinhos. Letras simples, mistura de ritmos, composições que representam a música brasileira sem fronteiras e falam ao coração. A Solução Com um enfoque mais institucional,...

Prêmio TIM de Música 2007– Zé Ketti

Prêmio TIM de Música 2007– Zé Ketti

20 de May de 2007

Challenge: To honor, in the prize’s 5th edition, samba itself, designing a concept that told the story of one of its biggest composers: Zé Ketti. Solution: To reproduce the honoree’s universe, creating relevant content, we traveled back in time, seeking inspiration in the visual culture of the 60s, in the first samba and carnival song records. The...

Prêmio TIM de Música 2006 – Jair Rodrigues

Prêmio TIM de Música 2006 – Jair Rodrigues

20 de Jul de 2006

Challenge: In 2006, TIM Music Awards was in its 4th edition. The graphic concept  had to illustrate Jair Rodrigues’ plurality, his ability to cross through all rhythms and genres with unique style and magnetism. Solution: More than 50 years of Brazilian music inspired Tátil in creating the graphic language. Jair Rodrigues’ image, his versatility...

Prêmio TIM de Música 2005 – Baden Powell

Prêmio TIM de Música 2005 – Baden Powell

20 de Dec de 2005

Challenge: Translate the prestige the Festival’s third edition had already attained, creating a graphic concept worthy of one of the world’s greatest guitar players, the Brazilian Baden Powell. Solution: Tátil reflected the freedom and fluency with which Baden Powell lived and played his guitar in TIM Music Awards’ 2005 items. Sinuous lines...

Prêmio TIM de Música 2004 – Lulu Santos

Prêmio TIM de Música 2004 – Lulu Santos

20 de Dec de 2004

Challenge: TIM has a strong connection to music, which is renewed each year through initiatives that are valuable for our country’s culture. One of these initiatives is the TIM Music Awards. After a successful first edition, in 2003, Tátil had new and greater challenges for the following edition. The largest one was to find a sole concept, aligned with the...