Estratégias, Expressões e Experiências de Marca.

Designer brigadeiro sweets.

Designer brigadeiro sweets.

22 de Nov de 2010

One of Brazil’s favorite sweets, the brigadeiro, made from the finest Belgian and French chocolate. That’s the recipe of the Brigadeiro Bistrô, which redesigned this traditional sweet with a hint of sophistication. To transform this idea into a brand, we looked for inspiration to the classic paper liners that envelop the sweets. The “hand made”...

Natura UNA, sustainability with beauty and sophistication.

Natura UNA, sustainability with beauty and sophistication.

4 de Nov de 2010

Natura, one of the leading companies in the area of sustainability, wanted to launch Una: a premier make-up line that combines state-of-the-art skin care with natural ingredients. Outstanding and sophisticated products that enhance each woman’s unique beauty. The brand’s goal is to illuminate beauty without any predetermined notions or...

New Natura refills. Eco-innovation translated into design.

New Natura refills. Eco-innovation translated into design.

6 de Oct de 2010

Pensamento sustentável e design inteligente. Esses foram os principais ingredientes que usamos para interpretar o desejo de inovação da Natura com o lançamento de seus novos refis. Além de gerarem menos impacto, os refis ficaram ainda mais bonitos e práticos, facilitando o seu uso pelo consumidor. Na Linha Tododia, o tema “a evolução é a rotina da...

Bentô; an iF design award with an innovative flavor

Bentô; an iF design award with an innovative flavor

18 de Aug de 2010

The speed of fast-food with the quality of Japanese cuisine. This unconventional combination, which formed the premises of a new Japanese restaurant brand – Bentô – was interpreted by Tátil in a project that involved branding, concept design, naming and interior design. The packaging designed with sustainability in mind earned us an iF, one of the most...

Natura, Tátil and Love in Motion.

Natura, Tátil and Love in Motion.

17 de Aug de 2010

To inspire couples to nurture the cycles of love and enhance the sustainability of loving relationships; that was the challenge we shared with Natura when we set out to develop a creative concept for their new product line, Natura Amó. It took two years, a lot of reading, discussions with specialists and many brainstorming sessions to finally fulfill...

FIAT Store in Store

FIAT Store in Store

12 de Aug de 2010

CHALLENGE Fiat had to create, within some of its dealerships, a premium space to work the differentials in their most luxurious models. A boutique in which the customer could have as much finesse and a complete experience with the cars on display. SOLUTION Tátil created a unique space that emphasizes the attributes of cars and...

FIAT Concessionárias

FIAT Concessionárias

14 de Jun de 2010

CHALLENGE: With the implementation of the new logo on the launch of the new manufacturer in Brazil, Fiat needed to revamp their visual identity design of showrooms. Tátil was invited to develop the design of outdoor signage, internal and ambiance of the utilities, reflecting the needs of corporate communication, promotional and brand...

Natura Plant

Natura Plant

16 de Jan de 2010

Challenge Recognized and desired by their creams and perfumes, Natura wanted to bring that same brand awareness to its shampoo products. For this, Tátil embraced the challenge of revitalizing the Natura Plant line, creating a new visual identity for the packages to translate the brand positioning: a blend of technology and...

21st Century Design

21st Century Design

28 de Jul de 2009

Fred Gelli participates today in the 1st International Conference on Design MOB (mobilization object Brazil) in São Paulo. The event, which is a partnership between Brazil and Object Apex Brazil, will be held between the 28th and 30th of July. The event brings together, among the guests, top names in domestic and international design. Among them, Tucker...